add more mathsoc logos

master
n3parikh 3 years ago
parent b650ee05be
commit e786abd285
  1. 118
      MathSoc Assets/MathSoc Logo Readme.txt
  2. BIN
      MathSoc Assets/Print (Black & White)/EPS/MathSoc K (Inverse).eps
  3. BIN
      MathSoc Assets/Print (Black & White)/EPS/MathSoc K (Inverse, Horizontal Wordmark).eps
  4. BIN
      MathSoc Assets/Print (Black & White)/EPS/MathSoc K (Inverse, Vertical Wordmark).eps
  5. BIN
      MathSoc Assets/Print (Black & White)/EPS/MathSoc K (Standard).eps
  6. BIN
      MathSoc Assets/Print (Black & White)/EPS/MathSoc K (Standard, Horizontal Wordmark).eps
  7. BIN
      MathSoc Assets/Print (Black & White)/EPS/MathSoc K (Standard, Vertical Wordmark).eps
  8. BIN
      MathSoc Assets/Print (Black & White)/PNG/MathSoc K (Inverse).png
  9. BIN
      MathSoc Assets/Print (Black & White)/PNG/MathSoc K (Inverse, Horizontal Wordmark).png
  10. BIN
      MathSoc Assets/Print (Black & White)/PNG/MathSoc K (Inverse, Vertical Wordmark).png
  11. BIN
      MathSoc Assets/Print (Black & White)/PNG/MathSoc K (Standard).png
  12. BIN
      MathSoc Assets/Print (Black & White)/PNG/MathSoc K (Standard, Horizontal Wordmark).png
  13. BIN
      MathSoc Assets/Print (Black & White)/PNG/MathSoc K (Standard, Vertical Wordmark).png
  14. BIN
      MathSoc Assets/Print (CMYK)/EPS/MathSoc CMYK (Inverse).eps
  15. BIN
      MathSoc Assets/Print (CMYK)/EPS/MathSoc CMYK (Inverse, Horizontal Wordmark).eps
  16. BIN
      MathSoc Assets/Print (CMYK)/EPS/MathSoc CMYK (Inverse, Vertical Wordmark).eps
  17. BIN
      MathSoc Assets/Print (CMYK)/EPS/MathSoc CMYK (Standard).eps
  18. BIN
      MathSoc Assets/Print (CMYK)/EPS/MathSoc CMYK (Standard, Horizontal Wordmark).eps
  19. BIN
      MathSoc Assets/Print (CMYK)/EPS/MathSoc CMYK (Standard, Vertical Wordmark).eps
  20. BIN
      MathSoc Assets/Print (CMYK)/PNG/MathSoc CMYK (Inverse).png
  21. BIN
      MathSoc Assets/Print (CMYK)/PNG/MathSoc CMYK (Inverse, Horizontal Wordmark).png
  22. BIN
      MathSoc Assets/Print (CMYK)/PNG/MathSoc CMYK (Inverse, Vertical Wordmark).png
  23. BIN
      MathSoc Assets/Print (CMYK)/PNG/MathSoc CMYK (Standard).png
  24. BIN
      MathSoc Assets/Print (CMYK)/PNG/MathSoc CMYK (Standard, Horizontal Wordmark).png
  25. BIN
      MathSoc Assets/Print (CMYK)/PNG/MathSoc CMYK (Standard, Vertical Wordmark).png
  26. BIN
      MathSoc Assets/Web (RGB)/EPS/MathSoc RGB (Inverse).eps
  27. BIN
      MathSoc Assets/Web (RGB)/EPS/MathSoc RGB (Inverse, Horizontal Wordmark).eps
  28. BIN
      MathSoc Assets/Web (RGB)/EPS/MathSoc RGB (Inverse, Vertical Wordmark).eps
  29. BIN
      MathSoc Assets/Web (RGB)/EPS/MathSoc RGB (Standard).eps
  30. BIN
      MathSoc Assets/Web (RGB)/EPS/MathSoc RGB (Standard, Horizontal Wordmark).eps
  31. BIN
      MathSoc Assets/Web (RGB)/EPS/MathSoc RGB (Standard, Vertical Wordmark).eps
  32. BIN
      MathSoc Assets/Web (RGB)/PNG/MathSoc RGB (Inverse).png
  33. BIN
      MathSoc Assets/Web (RGB)/PNG/MathSoc RGB (Inverse, Horizontal Wordmark).png
  34. BIN
      MathSoc Assets/Web (RGB)/PNG/MathSoc RGB (Inverse, Vertical Wordmark).png
  35. BIN
      MathSoc Assets/Web (RGB)/PNG/MathSoc RGB (Standard).png
  36. BIN
      MathSoc Assets/Web (RGB)/PNG/MathSoc RGB (Standard, Horizontal Wordmark).png
  37. BIN
      MathSoc Assets/Web (RGB)/PNG/MathSoc RGB (Standard, Vertical Wordmark).png
  38. 46
      MathSoc Assets/Web (RGB)/SVG (Web Only)/MathSoc_RGB-HorizontalInverse.svg
  39. 46
      MathSoc Assets/Web (RGB)/SVG (Web Only)/MathSoc_RGB-HorizontalStandard.svg
  40. 18
      MathSoc Assets/Web (RGB)/SVG (Web Only)/MathSoc_RGB-Inverse.svg
  41. 18
      MathSoc Assets/Web (RGB)/SVG (Web Only)/MathSoc_RGB-Standard.svg
  42. 46
      MathSoc Assets/Web (RGB)/SVG (Web Only)/MathSoc_RGB-VerticalInverse.svg
  43. 44
      MathSoc Assets/Web (RGB)/SVG (Web Only)/MathSoc_RGB-VerticalStandard.svg
  44. 12
      csc-poster.sty

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MathSoc Logo Usage Guidelines
=============================
Colour Variants
-----------------------------
There are several colour variants of the logo to suit different use cases:
- Standard Variants
- Use the CMYK variants in COLOUR printing
- Use the RGB variants for WEB and DIGITAL media.
- Inverse Variants
- Use the standard logo on all backgrounds, light and dark, that are NOT Math Pink.
- Use inverse variants ONLY on Math Pink backgrounds.
- Monochrome Variants
- Use the K variantd for BLACK & WHITE printing ONLY (this should include black & white distributed PDFs)
In all cases, you should avoid backgrounds whose colours are close to, but not-quite Math Pink, since they'll make the standard logo difficult to discern, and dilutes the branding of the Math Faculty when used with the inverse logo. If you WANT to use a pink backdrop, use a shade of MATH PINK, the colour values for which are as follows for web and print:
┌──────────────────────┬─────────────────┬─────────────────┐
│ LOGO VARIANT │ Standard │ Inverse │
├──────────────────────┼─────────────────┼─────────────────┤
│ RGB (Web/Screen) │ 255, 190, 239 │ 198, 0, 120 │
├──────────────────────┼─────────────────┼─────────────────┤
│ RGB HEX (Web/Screen) │ #FF63AA │ #C60078 │
├──────────────────────┼─────────────────┼─────────────────┤
│ CMYK (Colour Print) │ 3%, 29%, 0%, 0% │ 5%, 90%, 0%, 0% │
└──────────────────────┴─────────────────┴─────────────────┘
Note that the CMYK colours are actually slightly DIFFERENT from the RGB ones. As such you should **NOT** use the CMYK values for web/screen media, nor the RGB values for colour printing.
For more information regarding UWaterloo's colour usage for the Mathematics faculty, see https://uwaterloo.ca/brand/visual-expression/colour-palette#Math.
The MathSoc Wordmark
------------------------
The MathSoc wordmark is set in Gotham Bold, to match the rest of the school's branding. When reproducing the wordmark, always ensure:
- The wordmark appears in all caps, as 'MATHSOC'.
- The wordmark is set in Gotham Bold.
- The 'MATH' portion is set in Gotham's BOOK weight.
- The 'SOC' portion is set in Gotham's BOLD weight.
- Both 'MATH' and 'SOC' are the same colour as the base of the logo, and ar standard tracking.
When using the wordmark alongside the logo, use one of the provided assets to ensure that the wordmark and logo are sized and spaced appropriately relative to each other. In cases where this is impossible, and the wordmark and logo must be arranged manually, follow the clearspace guidelines below.
Clear Space
-----------------------------
When using the logo alone, make sure you give it 30% clear space on all sides. For example, if you make the logo 10cm tall, there should be at least 3cm of padding around the logo on all sides, meaning you'd need a 16cm square or larger for the logo:
┌──────────────────────────────────┐
│ │
│ ≥30% │
│ │
│ ╱╲ │
│ ╱ ╲ │
│ ╱ ╲ │
│ ╱ ╲ │
│ ╱ 100% ╲ ≥30% │
│ ≥30% ╲ ╱ │
│ ╲ ╱ │
│ ╲ ╱ │
│ ╲ ╱ │
│ ╲╱ │
│ │
│ ≥30% │
│ │
└──────────────────────────────────┘
When using it HORIZONTALLY alongside the MathSoc wordmark, *always* place the wordmark to the RIGHT of the logo, and leave 20% horizontal clearspace between the logo and the wordmark:
┌──────────────────────────────────────────────────────────────────────────────────────────────┐
│ │
│ ≥30% │
│ │
│ ╱╲ │
│ ╱ ╲ │
│ ╱ ╲ M M A TTTTTTT H H SSSSS OOO CCC - - - - │ - =
│ ╱ ╲ MM MM A A T H H S O O C C │ |
│ ╱ 100% ╲ M M M M A A T H H S O O C │ |
│ ≥30% ╲ ╱ 25% M M M AAAAAAA T HHHHHHH SSSS O O C ≥30% │ 50%
│ ╲ ╱ M M A A T H H S O O C C │ |
│ ╲ ╱ M M A A T H H SSSSS OOO CCC - - - - │ - =
│ ╲ ╱ │
│ ╲╱ │
│ │
│ ≥30% │
│ │
└──────────────────────────────────────────────────────────────────────────────────────────────┘
When using it VERTICALLY alongside the MathSoc wordmark, *always* place the wordmark BELOW the logo, leave 10% vertical clearspace between the logo and the wordmark, and 30% horizontal space bet:
┌──────────────────────────────────────────┐
│ │
│ ≥30% │
│ │
│ ╱╲ │
│ ╱ ╲ │
│ ╱ ╲ │
│ ╱ ╲ │
│ ╱ 100% ╲ │
│ ╲ ╱ │
│ ╲ ╱ │
│ ╲ ╱ │
│ ╲ ╱ │
│ ╲╱ │
│ │
│ 15% │
│ │
│ ≥30% M A T H S O C ≥30% │
│ | | │
│ ≥30% │
│ | | │
└──────────────────────────────────────────┘
| |
||----- 150% -----||
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